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Features of Restaurant Franchising



A relationship in form of a contractual agreement between the corporate owner of a restaurant and the current operator of a restaurant defines a restaurant franchise. A corporate owner is a franchisor whereas the current operator of a restaurant is the franchisee. In the relationship, the owner of the brand issues out a license of a restaurant to the franchisee to own and operate the same business. In return, the franchisee pays the franchisor for using the intellectual property.


The payment covers the trademark, the brand, as well as the marketing plan. The resulting co-dependency enables the franchisee to open a new pizza franchising restaurant under the current business operations model. The new restaurant follows the existing operating procedures, management training, and support. In the process, corporate proprietors make it by instituting fees to license and expansion of the brand.


There are several types of pizza franchises restaurant. Fast food constitutes one of the types. It includes among others Pizza franchise dealing in pizza franchising. The Pizza factory Franchise Opportunity undertakes this form of restaurant franchising. The other quoted example is the Red Brick Pizza Franchise. The identified type of restaurant franchise is also goes by the name quick service restaurant. It does not offer table service. Clients are only come to pick ready food. After purchasing, customers have to choose between taking them as takeaways or eat from an established lounge.


The second type of a restaurant franchise is the fast casual. It is easy to categorize a juice bar franchise herein. It occupies the position between a full service restaurant and a fast food. Included in the category as well is the takeout caf? and cafes. Compared to a fast food restaurant, its counter and menu are larger. Clients only order from across the same. They serve meals in disposable carriers. They limit table service as much as possible. For more facts about restaurants, visit this website at http://edition.cnn.com/2017/06/24/world/montreal-muslims-free-meal-trnd/index.html.  


The last type of a restaurant franchise is the full service option. It offers table service in totality. This comes with an entire selection of different drinks and food alternatives for the client to choose. Customers pay for the meals at the end of dining. Restaurant franchising comes with several advantages and few demerits. Restaurant franchise owners benefit from instant brand recognition. This helps in them gaining the trust of consumers. Most of the customers end up being loyal. On the contrary, restaurant franchising does not train people to be independent. It reduces overall creativity that would develop through innovation of new ideas.